Lingnan University prides itself as Hong Kong’s best liberal arts university, providing a whole-person approach to education. Unfortunately, the old website did not reflect this. theOrigo was tapped to re-brand the site and through design and content to convey this message.
In designing the site, theOrigo went for a simple and clean look, using only red and gray colors. theOrigo also created a flexible template to allow for the creation of pages or the addition of graphics by the university administrator who need not be an Internet technology expert.